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Book Review: Content Strategy 101 by Sarah O'Keefe and Alan Pringle

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edited September 2013 via Wordpress in Content Management
imageBook Review: Content Strategy 101 by Sarah O'Keefe and Alan Pringle

Sarah S. O’Keefe and Alan S. Pringle of Scriptorium Publishing tried a fascinating experiment in putting together their latest book, “Content Strategy 101.” They crowd-sourced the development, seeking commentary, feedback on the structure and content, and reviews from a wide range of content and technical communication professionals via the contentstrategy101.com website. Jacquie Samuels, a content strategy veteran, and Roger Renteria, a graduate of tech comm studies read the book at the website and offer their perspectives in this “mini-crowd-sourced” review.

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