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Crowdsourcing: the Double-edged Sword

TechWhirl WebsiteTechWhirl Website United StatesPosts: 396 admin
edited September 2013 via Wordpress in Technical Writing and Communications
imageCrowdsourcing: the Double-edged Sword

My interest in crowdsourcing began honestly: It was forced upon me by the powers that be. In my work as a Content Strategist for a large government website, our communications department asked me how they could harness the power of the crowd to give community planners insight into the interests of the constituents within specific neighborhoods. Ordinarily, the project itself would be a boring mix of user polling and statistics, of interest only to a relatively small group who knew about urban planning.

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